Catalog audiences

CRM Audience Hygiene Sprint

2 weeks · 10 hours live · Live online sprint

Cover for CRM Audience Hygiene Sprint

Hygiene sprints are unglamorous but prevent expensive mistakes. You will audit CRM fields against catalog reality, define “do not merge” rules, and produce a remediation backlog your ops team can execute in two-week cycles.

₩220,000 KRW list reference

Request a written quote for teams—no instant checkout on this site.

Inclusions

  • Duplicate key detection patterns beyond email-only
  • Flag decay calendars for seasonal shoppers
  • QA tickets templated for engineering handoff
  • Sample reconciliation scripts (spreadsheet-first)
  • Live review of two anonymized CRM schemas
  • Risk log for promo sends when data is imperfect
  • Office hours with operations manager

Outcomes you can show in a brief

  1. Publish a hygiene backlog with owners and dates
  2. Define three non-negotiable merge rules
  3. Ship a QA ticket template engineering accepts
Jisoo Nam

Jisoo Nam

Student advisor turned instructor; specializes in operational CRM hygiene.

Participant questions

We stay tool-agnostic; bring exports from your stack.

Notes from participants

Flag decay calendar is boring and brilliant. Wanted one more module on identity graphs but overall crisp.

Hyun · Lifecycle marketer · Regional beauty group · 4/5 · survey